Alexa, can you save Sears? Sears to sell Kenmore appliances on Amazon

Sears appliances are now available

Sears appliances are now available

Sears will begin selling Kenmore appliances on Amazon.com, including smart appliances that can be synced with Amazon's voice assistant, Alexa.

Amazon.com, Inc. (NASDAQ:AMZN) has announced a strategic partnership with ailing department store operator Sears Holdings Corp (NASDAQ:SHLD) that will bring Alexa-enabled Kenmore appliances to Amazon's e-commerce platform. The Kenmore Smart air conditioner are available up to a capacity of 18,000 BTU. As well as Alexa integration, there's also a Kenmore Smart app for smartphones which can be used remotely to adjust temperature, set schedules, and control fan speed.

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Sears said its Kenmore distribution on Amazon will expand to include the full line of Kenmore appliances in U.S. market segments, but it was also not clear if the additional appliances will be Alexa-enabled. However, the goal is to expand that to every home appliance in the company's line-up.

Another thing getting investors pumped up was the announcement that Kenmore appliances will be integrated with Amazon's artificial intelligence system, Alexa. The chain has considering selling additional lines, including its DieHard vehicle batteries and Kenmore appliances businesses, and is unloading its vast real estate holdings. In its last quarter, Sears notched its first profit since 2015, reporting net income of $244 million on revenue of $4.3 billion, compared with a loss of $471 million on sales of $5.4 billion in the year-ago quarter.

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Syncing Kenmore gadgets with Alexa, which will allow users to control the gadgets with voice commands, could add to the brand's appeal.

"We continuously look for opportunities to enhance the reach of our iconic brands to more customers and create additional value from our assets", Sears CEO Eddie Lampert said in a statement.

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